Lady's Choice - Burger Kat Mane

BRONZE Best use of direct & promo (digital-led)
Lady's Choice_Burger Kat Mane.jpg
Lady's Choice - Burger Kat Mane.png

Agency

GEOMETRY GLOBAL SDN BHD

Client

Unilever Food Solutions

Product/Service

F&B - Lady's Choice Mayonnaise

Brief

Lady’s Choice Mayonnaise, one of the key ingredients in the burger, understood the concerns of the local vendors and despite its limitation in budget, decided to support the cause by catapulting them into the digital age. We created a marketplace platform through the power of digital to connect vendors, supplier and consumers all together.

Credit

General Manager (Digital): Karen Koay
Junior Project Manager: Veronica Kek
Digital Group Head: Lim Ai Vee
Senior Art Director: Lim Fang Sean
Senior BM Writer: Faisal Hashim
Senior Web Developer: Jason Lee
Interface Team Lead: Yeo Chin Ling
Junior Copywriter: Bryan Terng
Operations Director: Syamsiah Yassin