From Nürburgring To Your Neighbourhood

BRONZE Animation: Single
From Nürburgring To Your Neighbourhood_Animation.jpg

Agency

Isobar

Client

Honda Malaysia Sdn Bhd

Product/Service

Automobile

Brief

Create a brand video for Honda featuring an interview with the Project Leader of the Civic Type R model.

Solution

Instead of just a straightforward interview, we decided to blend the real-world with an animated one, to pay homage to what made the Type R brand famous - anime and manga culture. We used this style illustrate what goes on inside the mind of a true blue Type R expert.

Credit

Executive Creative Director : Liew Sanyen                  
Senior Copywriter : David Lim
Senior Designer : Leong Chee Kai
Senior Account Director : Foo Keat Wei
Associate Account Director : Terence Leong
Senior Account Executive : Toh Joe Yee
Account Executive : Clarissa Wong
AV Producer : Chey Feng May
Production : FNLPRJCT

Share