Wunderman Kuala Lumpur
Condoms/ Safe Sex
Modern love comes with modern distractions. With our increased screen dependency, there is less time than ever for proper intimacy.
Introducing Durex’s first-ever card game, ‘Durex Real Feels’, the game designed to put the love back in love-making.You and your lover/s are challenged across 3 card categories to spice up your flirt game, reveal your intimate selves, and let loose from your inhibitions. When it comes to Love, everyone wins!
Influencer couples play-tested the game in honest, raw videos.We launched a web-video and highlights of the game’s sexiest challenges. Finally, the game was made available for sale, and packed together with Durex’s premium range of condoms - for lovers to set the mood before getting busy, safely.
Group Business Director: Julian Lee
Business Manager: Nicklaus Lam
Associate Creative Director: TJ Wong
Copywriter: Bob Ooi
Art Director: Benjamin Ong
Senior Designer: Bluey Lai
Designer: Shaun Chan
Animator: Peter Meng
Social Media Specialist: Gray Ham