The One Academy
Deanie Cham
Deanie Cham
Crafting a packaging concept in the shape of a Koi fish, drawing inspiration from the historical origin of doll mooncakes, in De Shun (??), China and the tradition of the Koi Fish Lantern in Da Liang (??). These cultural elements represents the Chinese heritage and were originally created to celebrate the mid-autumn festival. The packaging consists of die-cut fish scale patterns and a logo that can be transformed into a lantern. This multi-functional packaging provides children a delightful addition to play with during the festival. This innovative packaging aims to invoke nostalgia among adults while delivering a fresh and enjoyable experience to children today.
Lee Wei Hang
-
