Focus On The Bigger Picture

School

IACT College

Lecturer(s)

Farah Izyan binti Jamel Nasir

Brand

GoPro

Rational

When it comes to Mother Nature, people tend to ignore all the bad that is happening and solely focus on promoting and sharing the good and bright side of things. GoPro notices this and wants to encourage people to acknowledge the dire state that the earth is in.

When selecting a brand to utilize for this campaign there wasn