Whatever It Takes

MERIT S4.1 Most Effective Creative - Single

Agency

McCANN Erickson (M) Sdn Bhd

Client

Celcom Planet Sdn Bhd

Product/Service

11street/e-Mall

Credit

Group Account Director: Carmen Wong
Account Executive: Alysia Chew
Chief Creative Officer: Ng Heok Seong
Creative Group Head: Yong May Ling
Copywriter: Kevin Teh, Zul
Art Director: Tengku Shariar
Agency Producer: Pauline Moreira, Mike Chong
Production House: Mojo Films
Film Director: Barney Chua
Executive Producer: Phoo Keng Hui

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