Kancil Awards

The Malaysian Advertising Awards

  • An Image Slideshow
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  • An Image Slideshow
  • An Image Slideshow
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  • An Image Slideshow
  • An Image Slideshow

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Home Results – 2011 2010 (2.5) Point of Sale — MERIT, Wonderland, McCann Erickson (M) Sdn Bhd

(2.5) Point of Sale — MERIT, Wonderland, McCann Erickson (M) Sdn Bhd

 
 
VO: One fateful day, a little boy fell into a well and landed in the evil Kingdom of Spiders. The beasts arrested the boy and threw him into the dungeons. He was trapped, when suddenly, a thunderous rumble occurred. An army of sorcerers had laid siege to the kingdom. Amidst the confusion, the boy escaped, and sneaked his way back to the well and then began the long and treacherous climb up.
Boy: And that’s why my clothes are dirty. Really not my fault!
ANNCR: Expand your child’s imagination. Head to the Book Xcess Kids Corner, next to the information desk, and get them to read more for less.
 

Title
Wonderland

Client
Book Xcess Sdn Bhd

Product/Service
Books & Publications

Creative Director
Hwa, Szu-Hung Lee

Copywriter
Benjamin Ng, Primus Nair

Client Service
Goh Meng Yao

Production House
Add Audio Ex Sdn Bhd

Agency Producer
Pauline Moreira

Production House Producer
Melisa Kwong

Voice-Over
Rodney Michael, Caleb Raphael Rajendran

Announcer
Susan Lankester

Sound Engineer
Muhammad Bin Bahir
 

• GOLDEN KANCILS

Audrey
McCann-Erickson


Freda
McCann-Erickson


 

• GOLD WINNERS

Break Up
Naga DDB Malaysia


Wrestler
Ogilvy & Mather


T-Rex
Ogilvy & Mather


Jet Fighter
Ogilvy & Mather


Lghtwght
McCann-Erickson


Nuts
McCann-Erickson


Mass
McCann-Erickson


Do More with Less
McCann-Erickson


Rewind
Bates Malaysia


Calm Tea Bags
M&C Saatchi


Sorry
Naga DDB


Don’t Feed the Bugs
McCann-Erickson


Anytime
McCann-Erickson