Executive Creative Director
Dentsu Utama
Hisham finds contradiction (and amusement) in the definition of “cool job” – the holy grail of the modern economy – in today’s “creative” working environment. While he accepts that the pressures of today’s business would even make a hippie think about buttoning up, there really is no need to paralyze oneself into processes, verisimilitudes and very laboured powerpoints. He urges everyone to read, or re-read, Sir Ken Robinson. And this too, “Sorry for the Lobsters” by Neil French.
Prior to Dentsu Utama, Hisham did equally happy, or happier stints, at Dentsu Malaysia, Publicis, Euro RSCG, DY&R and CD Advertising. It’s been almost 20 years.
